Our mission is to create high-quality, plant-based hair care products that not only nurture and enhance natural beauty but also inspire women to deepen their relationship with Jesus Christ. Through authentic, effective formulations, we aim to empower women to embrace their natural hair while encouraging spiritual growth and faith in God's love. Say hello to the line you'll love and your hair will thank you for.

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hydrate.

Deep Hydration & Moisture Retention – Marshmallow root and hibiscus are rich in mucilage, which deeply hydrates and locks in moisture, leaving hair soft and nourished.

Soothes & Heals the Scalp – Chamomile and calendula have powerful anti-inflammatory and antimicrobial properties that help calm scalp irritation, reduce dandruff, and promote overall scalp health.

i need

cleanse.

Deep Cleansing – Effectively removes excess oil, dirt, and product buildup without stripping the hair’s natural moisture.

Curated with Lemon balm and yarrow leaf have antimicrobial and anti-inflammatory properties that help soothe irritation, reduce dandruff, and support a healthy scalp.

I need

moisture.

Deep Hydration & Moisture Retention – Marshmallow root and hibiscus are rich in mucilage, which deeply hydrates and locks in moisture, leaving hair soft and nourished.

Soothes & Heals the Scalp – Chamomile and calendula have powerful anti-inflammatory and antimicrobial properties that help calm scalp irritation, reduce dandruff, and promote overall scalp health.

I need
Clarifying Shampoo
$25.00
$25.00
Hydrating Conditioner
$27.00
$27.00
Hydrating Shampoo
$27.00
$27.00

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

HEAR FROM OUR CLIENTS.

“ My hair thanks you! Finally, a haircare brand that doesn’t compromise on ingredients or purpose. You can tell it was made with intention. My hair thanks you!
"Deeply Rooted is more than a brand, it’s a movement. My hair is thriving, and I feel connected to something bigger every time I use these products.”
“My curls have never felt this moisturized and defined. The chamomile is so soothing on my scalp, and I love the calming vibe of it all. So grateful I found this!”

SHES DEEPLY ROOTED.

CURATED WITH GOD AND LOVE

Jonasia Cooper, born in Miami, Florida, in 2000, is the eldest of four sisters. Initially passionate about becoming a chef and photographer, she never imagined a future in cosmetology. However, while in college, she began experimenting with wigs in her dorm room, sparking a deep curiosity for hair. In that moment, the Lord ignited a passion within her, leading her to leave college after just one year to fully pursue cosmetology. Specializing in natural hair and dedicated to helping women achieve their healthy hair goals, Jonasia always envisioned owning a hair care line—but she believed that dream was years away. However, God had another plan. He made it clear that the time was now! With faith leading the way, she stepped into her calling, creating a plant-based hair care line that not only delivers real results but also encourages women in their walk with Christ.

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Matthew 21:22 ESV

Our Misson ends with the perfect listen. Deeply Rooted is more than just a hair care brand,hear all about the who,what,and why from the CEO.

TAKE ME THRE